G-SHOCK

From the MASTER OF G Series MUDMASTER, the watch that is designed and engineered to withstand rough land environments, come carbon resin models that incorporate a new type of structure.
The case is made of high-rigidity carbon material to protect against damage and deformation due to impact and other rough treatment, while metal button pipes ensure a tighter seal against the external environment. A filter further protects against the invasion of mud, for the high level of dust and mud resistance required when in severe environments. In addition, the dual back cover consists of a stainless steel panel back and an outer cover made of shock resistant fine resin embedded with glass fibers.
The bezel is formed of three layers of fine resin with carbon fiber inserts. The top layer is transparent, resulting in a bezel that shows the embedded carbon material.
Quad Sensor capabilities use compact sensors that make it possible to pack compass, altitude/barometer, and temperature measurements, along with an accelerometer that keeps track of your step count, into a compact configuration. This provides the outdoor adventurer with the means to keep track of the surrounding environment while on the go.
A special G-SHOCK app, which simplifies configuration of watch settings, also includes a new Mission Function. The app automatically records altitude data measured by the watch and route information acquired by a smartphone’s GPS. Manually obtained altitude points can be plotted on your route.
Altitude measurement and the step count are used to perform consumed calorie calculations that take up and down grades into consideration, and to record the results in an activity log.
A watch button operation can be used to record your current location with the app. Then the second hand indicates the bearing to the recorded location, while the digital display shows the distance to the location.
These new models also support Mode Switching Customization.
You can use the app to enable or disable modes individually so only enabled modes appear. You can even specify the sequence to be used when displaying the modes.
Mud resist structure (dust-resistant, mud-resistant)
Quad sensor (Thermometer, Altimeter/Barometer, Digital Compass, Step Counter)
Super Illuminator auto double LED light for face and digital display illumination

Carbon Core Guard structure
From G-SHOCK, the watch brand that is constantly setting new standards for unmatched timekeeping toughness, comes a new series of GA-2000 timepieces that are destined to become the next-generation standard of the G-SHOCK world.
The three models of the GA-2000 lineup were designed with a utilitarian flair.
A multidimensional face, a big front button, and other design elements create a powerful and tough design.

• Super Illuminator (double) illuminates the face and digital displays

From G-SHOCK, the watch brand that is always finding ways to incorporate world culture icons into exciting new designs, comes a selection of new street fashion models with gold and rose gold color accents. Base model is the iconic front button GA-710. The shiny stainless steel front buttons of these models create a look that is distinctive and accessory-like. Basic matte black coloring is offset by the gold accents of the buckles, hour markers, hour and minute hands, dials, and bezel lettering to add a distinctive touch of brilliant elegance.

• Stopwatch with Target Time alarm
• Hand shift feature
• Super Illuminator

G-SQUAD
G-SHOCK, the watch brand that is always finding ways to blend diverse world culture into fashionable street scene timepieces, announces new GBA-800 urban sports themed models for athleisure wear.
The watch itself and its Bluetooth® communication capabilities are designed and engineered to make sports activities even more fun. Linking with the G-SHOCK Connected phone app provides access to a number of functions to support your workouts. Daily health and fitness support functions include a 3-axis accelerometer that keeps track of your step count, a Countdown-Timer that lets you create up to 20 timer combinations of five timers each, memory for up to 200 lap records, and more.

G-SHOCK is the watch brand that is always finding ways to incorporate world culture icons into exciting new designs, and these new models are themed on the camouflage patterns that are very much a part of today’s fashions. The base model is the GA-700, whose main feature is its iconic front button. The band is decorated with an authentic camouflage pattern, and the surfaces of the cases and bands are printed using technology that makes it possible to show more printed surfaces than normal, allowing a total of four colors, in addition to the base resin color. The models of this lineup come in one of three standard colors: navy blue, khaki, and gray. Realistic camouflage patterns add a subdued touch to the GA-700 for a truly modern design.

• Stopwatch with Target Time alarm
• Hand shift feature
• Super Illuminator

From super-tough G-SHOCK comes a new collection of GA-400 with a large rotary switch for intuitive operation.
Basic G-SHOCK black is accented in gold to create a HIP-HOP artist or B-BOY fashion item motif. Black with gold, which are employed in a large number of accessories, is used on the case, band, and face, for a boldly cool design.

• ISO764 class magnetic resistance
• Rotary switch