G-SHOCK

Introducing the latest additions to the G-SHOCK S series G-SQUAD* lineup of sports watches that are designed and engineered to make daily training more fun and effective.
The size of the new GMA-B800 is approximately 3 mm smaller than the case of the popular G-SHOCK GBA-800, which makes it the perfect choice for those with smaller wrists and those who prefer a more compact watch. This model can also be combined with the GBA-800 as a his-and-hers pair.
The colors of these new models include basic black or white accented with popular rose gold highlights, which are hues that go well with everyday fashions, and gray or yellow, both of which look great with training wear. The watch can Bluetooth? link with a smartphone, which makes sports activities even more fun, while the G-SHOCK Connected phone app provides access to a number of functions that support workouts. Daily health and fitness support functions include a 3-axis accelerometer that keeps track of step counts, a timer that lets you create up to 20 combinations of five timers each, memory for up to 200 lap records, and more. G-SHOCK Connected also makes it possible to maintain step count logs with five exercise intensity levels, calculate the calories you burn, specify a daily step target, create timer combinations and send them to the watch, store stopwatch measurement data, view data, and more. All of this combines to help you plan and record your workouts, making them more effective and enjoyable.
Other features include app-based auto time setting correction and more for more efficient timekeeping, and an Auto Double LED Light that facilitates workouts in areas where lighting is dim.

These new 35th Anniversary GLACIER GOLD models mark the 35 years since G-SHOCK first started on its mission of unmatched timekeeping toughness back in 1983.
The bezels, cases, and bands of these watches are made of clear semi-transparent material in designs embodying motifs that combine the harsh conditions you might expect to encounter on a freezing glacier with the image of G-SHOCK toughness that is able to stand up to such conditions. The clear semi-transparent style was first used back is 1996 for the G-SHOCK Dolphin & Whale models, and the global popularity of this design makes it an important turning point in G-SHOCK history.
Faces, buckles, buttons, screws, back covers and other components have a gold ion plated (IP) finish.
The high transparency of the clear semi-transparent resin enhances the gold colors to create gorgeous designs that are befitting special 35th Anniversary designs.
Base models are the original square face DW-5000, the DW-5700, which has been revived for the 35th anniversary, the bestselling GA-710, which was a new addition to the already-popular BIG CASE standard model, and the mid-size GA-800.
The DW-5035 and DW-5735 feature a screw back, which gives them a hefty feel, and the back covers of all four models are impressed with a logo that identifies them as 35th Anniversary models.

Introducing new Utility Color additions to GA-2100 thin, analog-digital combination line up from G-SHOCK, the watch brand that is constantly setting new standards for unmatched timekeeping toughness.
These new models combine practical and utilitarian colors of the bezels, faces, and bands that go well with street fashions, to create distinctive looks that fit right in with a wide range of fashions and activities. The new dual-layer molded bezel cover of the GA-2110SU model create great looking new designs.
These new G-SHOCK models combine thin cases with new designs.

Carbon Core Guard Structure
A new carbon core guard structure protects the module by enclosing it in a carbon case. The case is made of fine resin embedded with carbon fibers for outstanding strength, crack resistance, and durability.