Men's

Introducing new colors for the G-SHOCK lineup of GBD-100 sports watches. Black and white base coloring is combined with vivid light collecting resin and semitransparent resin for a dazzling design that contributes to the enjoyment of a wide range of activities.
Function-wise, these models employ Bluetooth? technology to allow access to a smartphone?s GPS for quicker calibration of distance measurements. Once calibration is done, the watch is able to perform more accurate running distance measurements, even when it is no longer connected to the phone.
Distance measurements used in combination with run time measurements let you keep track of your pace, and also enable use of an Auto Lap feature that automatically keeps track of times over a specific distance. Other standard features include a step tracker (pedometer), interval timers (up to 20 sets of five timers each), lap time measurement (up to 140 records for up to 100 runs), and calories burned measurement, all of which provide plenty of support for your daily training. In addition, new phone apps are now available to help you configure watch settings more easily and manage your workouts. In addition to Life Log and Activity History apps, you can automatically create a training plan based on targets specified by you.
The displays of these watches use a high-definition MIP LCD. Super Illuminator face illumination keeps face information easy to read, even in the dark. The soft urethane band material provides improved comfort, while a large number of band holes let you adjust the fit to your particular wrist. These watches connect with your phone via Bluetooth? to support auto time adjustment, phone notifications, step tracking, and other functions throughout the day. Battery life is approximately two years between replacements.

Introducing new colors for the G-SHOCK lineup of GBD-100 sports watches. Black and white base coloring is combined with vivid light collecting resin and semitransparent resin for a dazzling design that contributes to the enjoyment of a wide range of activities.
Function-wise, these models employ Bluetooth? technology to allow access to a smartphone?s GPS for quicker calibration of distance measurements. Once calibration is done, the watch is able to perform more accurate running distance measurements, even when it is no longer connected to the phone.
Distance measurements used in combination with run time measurements let you keep track of your pace, and also enable use of an Auto Lap feature that automatically keeps track of times over a specific distance. Other standard features include a step tracker (pedometer), interval timers (up to 20 sets of five timers each), lap time measurement (up to 140 records for up to 100 runs), and calories burned measurement, all of which provide plenty of support for your daily training. In addition, new phone apps are now available to help you configure watch settings more easily and manage your workouts. In addition to Life Log and Activity History apps, you can automatically create a training plan based on targets specified by you.
The displays of these watches use a high-definition MIP LCD. Super Illuminator face illumination keeps face information easy to read, even in the dark. The soft urethane band material provides improved comfort, while a large number of band holes let you adjust the fit to your particular wrist. These watches connect with your phone via Bluetooth? to support auto time adjustment, phone notifications, step tracking, and other functions throughout the day. Battery life is approximately two years between replacements.

This series downsizes the GA-2100 to create a simple and slim design.
The octagonal bezel, flat face, simple bar hour markers, and carbon core guard structure that are distinctive features of the GA-2100 are now available in a compact configuration.

This series downsizes the GA-2100 to create a simple and slim design.
The octagonal bezel, flat face, simple bar hour markers, and carbon core guard structure that are distinctive features of the GA-2100 are now available in a compact configuration.

This new model revives the classic AW-500 Series with new looks that embody the unmatched toughness for which G-SHOCK has been renowned since its inception back in 1983. Making its initial appearance in 1989 as G-SHOCK’s first analog-digital model, the AW-500 shattered the then widely held belief that the hands, gears, and other small parts of analog watches made them vulnerable to shock and impact. This new model provides a choice of the original AW-500 look. The AW-500E has the same color combination as the original AW-500.
Basic features include stopwatch and timer, along with an EL backlight, seven-year battery life, and more.

G-SHOCK announces a new lineup of heavy-duty model that is great for wear in tough environments and as street fashion items as well.
The industrial design motif of this model is created by a 10-sided bezel that resembles the shape of a nut. The bezel is secured by four screws for a tough and rugged look. Combination timekeeping is provided by analog hands along with a digital display for the ultimate in operational ease. The design of the hands and the graphic figures that appear in the digital readouts create a powerful face design that enhances readability. The band connection and all buttons have checkered surfaces that prevent slipping and contribute to operational efficiency.

Introducing the latest additions to the G-SHOCK S series G-SQUAD* lineup of sports watches that are designed and engineered to make daily training more fun and effective.
The size of the new GMA-B800 is approximately 3 mm smaller than the case of the popular G-SHOCK GBA-800, which makes it the perfect choice for those with smaller wrists and those who prefer a more compact watch. This model can also be combined with the GBA-800 as a his-and-hers pair.
The colors of these new models include basic black or white accented with popular rose gold highlights, which are hues that go well with everyday fashions, and gray or yellow, both of which look great with training wear. The watch can Bluetooth? link with a smartphone, which makes sports activities even more fun, while the G-SHOCK Connected phone app provides access to a number of functions that support workouts. Daily health and fitness support functions include a 3-axis accelerometer that keeps track of step counts, a timer that lets you create up to 20 combinations of five timers each, memory for up to 200 lap records, and more. G-SHOCK Connected also makes it possible to maintain step count logs with five exercise intensity levels, calculate the calories you burn, specify a daily step target, create timer combinations and send them to the watch, store stopwatch measurement data, view data, and more. All of this combines to help you plan and record your workouts, making them more effective and enjoyable.
Other features include app-based auto time setting correction and more for more efficient timekeeping, and an Auto Double LED Light that facilitates workouts in areas where lighting is dim.

Introducing a new selection of models that adds metal parts to the design of the square-face 5600 Series G-SHOCK, the watch that has been revolutionizing personal timekeeping since 1983.
These new models use resin for the case interior and stainless steel for the bezel cover, creating a look of elegance while maintaining light weight and a great fit to the wrist. Light-on-dark LCDs further add to the overall chic look of these timepieces.
These new 5600 Series watches maintain the original G-SHOCK concept while improving overall timekeeping quality, designs, and comfort.